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WriteToMail

Direct mail software for personalized postcards, letters, and tracked campaigns.

WriteToMail screenshot
ABOUT THE PRODUCT

About WriteToMail

WriteToMail is a direct mail platform for sending postcards and letters without managing a print shop or fulfillment vendor. It is built for teams that want to reach consumers, homeowners, customers, donors, or business prospects with personalized physical mail. Users can start by writing a letter with AI, uploading a PDF or postcard, or uploading a CSV or Excel file and letting the system map address columns and custom fields.

The platform supports campaigns to uploaded lists or to consumer audiences inside a drawn boundary. It personalizes each piece with merge variables, can add Street View house photos from recipient addresses, and supports AI image editing and dynamic QR codes that route to personalized landing pages. Mailings are printed, stamped, and mailed after address validation against USPS.

WriteToMail also includes tracking and reporting. Users can add tracked QR codes to postcard campaigns, then view scan counts, top-performing pieces, and campaign-level analytics in a dashboard. The product also surfaces direct mail in funnel reports through server-side GA4 events. For teams on the Business plan, Hometown sends shared postcards daily to every new homeowner in selected counties, with one advertiser per category per county and a unique forwarding number per county for call tracking.

The service is designed for use cases such as real estate prospecting, e-commerce win-back, B2B prospecting, B2C campaigns, donor and member outreach, and local service marketing. Pricing is per piece with no minimums or setup fees, and the Business plan is listed at $20 per month.

Key features:
- AI-assisted letter creation and postcard generation
- CSV or Excel upload with automatic address detection and field mapping
- Personalized mail merge with custom fields, Street View photos, and AI image editing
- USPS address validation, printing, stamping, and mailing
- Tracked QR codes, scan counts, campaign analytics, and GA4 event reporting
- Boundary-based consumer targeting and list uploads
- Hometown daily postcards for new homeowners in selected counties
- Team accounts, role-based access, custom branding, and integrations on the Business plan

COMMUNITY DISCUSSION

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Gena

hi

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